Makeup by Gem

Gemma Nichols founder and makeup artist


This is evident not only in her career choice to empower women and nurture her creative team but also in her hobbies. Gem is an animal lover, with three fur children and dreams of one day having her own rescue shelter.

Gem fell in love with art and makeup early on in high school when she'd make up her friends for school formals. 20 years later and she is still as in love with her craft, only now with much more professional experience and talent.

Gemma’s outstanding skills as a makeup artist and professional are only matched by her delightful character. Her focus is always on making people see the best in themselves and she approaches her craft with a fun and thoughtful manner.

Her broad range of experience and exceptional team make her a leading name in Sydney’s beauty industry.

A summary of Gemma’s career:

In 2005 Gemma entered the hair and makeup scene studying at Cameron Jane Makeup. Fashion was the focus of Gemma’s early career with Mercedes Fashion Week being her favourite week of the year. She built experience and knowledge as a colour specialist at Mecca Cosmetica where she also developed a keen interest in skincare and the science behind it. After 5 years she pivoted into teaching and bridal which became her true passion.

In 2009 Gemma launched Gemma Nichols Hair and Makeup which is now a flourishing team of elite, talented artists in Sydney. Their premier bridal service means they are now one of the most in demand and respected hair and makeup services in Sydney winning ABIA awards and named by Elle magazine of one of Sydney’s top bridal artists.

Back in her early career Gemma was an educator for Makeup brand La Biosthetique, flying across Australia to teach staff how to apply makeup professionally. What she enjoyed most about teaching was connecting with people individually and helping them excel – and so, her one-on-one lessons were born.

2014 - 2019 Gemma has been making-up the stars of Channel 9. Gemma particularly loved working with television presenters as she gets to create glamorous looks designed to make people look their absolute best. Gemma thrives in the fast paced environment of live television and can be relied upon to go above and beyond on set – assisting the crew however she can, keeping calm under pressure and meeting tight deadlines.

Gemma likes to be heavily involved with all her clients and so now splits her time between bookings coordinator and artist.